My new black hat.

I'm usually wearing my music-maker hat. It's my favourite - it has a bright pink flower sticking out of the side and it's got a big orange ribbon. It really suits me and I love wearing it cos it makes me feel happy and creative - like an artist.

Now I'm wearing my brand new hat - my music marketing hat and it's business black with a plain white band and it's definitely not my favourite. I don't think it suits me at all. It's way too... too... businessey!

But I've put on my new black business hat especially to read Ariel Hyatt's aptly titled book on music marketing and PR 'Music Success in Nine Weeks' http://musicsuccessinnineweeks.blogspot.com/

Ariel is telling me how to go about marketing my music the right way so.....

In Chapter One Ariel starts me on the music marketing journey with a bit of road mapping, goal setting and focusing on the task ahead.

No brainer I think ...'my goal and focus is to make Ukulele Baby Music awesome and then get it into the hands of as many parents and care givers with babies as I can'.

But at the back of my mind as I'm writing my goal I'm thinking - how? There's only one of me and I'm just an indie music maker plus I'm the cook, shopper and cleaner at my place.

And here is where Ariel gives so That means using all the best social networking tools, blogs etc and get me as close to my audience as I can. FOCUS Areas.

So here I am reading Ariel's book and trying to get comfy in my new black hat. It feels a bit stiff and plasticky but I think I'll wear it in eventually. I've rolled up my pin-striped business sleeves and have got myself a cool website, a facebook fan page, a twitter, a couple of blogs - and I've even got a little help from my friends with babies doing 'road tests and reviews' which I'm posting on my website.

More reviews are welcome so if you have a lil bub in your life and you want to write a music review too it's easy. There's a free song download waiting for you when you join us at www.ukulelebabymusic.com.

I'd love to give away 25 free baby song downloads by the end of August so feel free to tell all your friends as well.

Looking forward to reading your reviews.

Zelda Sheldon
Ukulele Baby Music
www.ukulelebabymusic.com
Fun interactive music for smart happy healthy babies and sounds like giggles and sunshine.